Case study
Kristine Naltchadjian — Personal Brand
Overview
A personal-brand strategy and digital ecosystem around Kristine's voice, expertise and leadership philosophy.
The Challenge
When she came to us
Kristine already had extensive leadership experience, a strong point of view and several initiatives around her expertise, but her digital presence did not yet bring them together. Her positioning, content and different platforms needed a clearer direction and a stronger connection to her personal brand.
Our Approach
What we built
A personal-brand strategy and digital ecosystem built around Kristine's voice, expertise and leadership philosophy. We developed a consistent direction across her content and social media, while connecting her wider ecosystem—from The Leadership Revolution and The Leader's Lab podcast to her website, programmes and leadership experiences.
Solution
The result, in detail


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