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Case study

Min Kim × L'Oréal Professionnel — Personal Brand Content

Client
Min Kim × L'Oréal Professionnel
Year
2025
Services
Personal Brand Content, Creative Direction, Photography, Videography, Social Content, Content Production

Overview

Personal brand content for a L'Oréal Professionnel Global Brand Ambassador during her time in Europe.

The Challenge

When they came to us

Min Kim, Global Brand Ambassador for L'Oréal Professionnel, needed dedicated content for her personal digital presence during her time in Europe, content that reflected her own personality and professional identity while remaining aligned with the environment of a global beauty brand.

Our Approach

What we created

A dedicated personal-brand production combining photography and video, giving Min a library of high-quality content for her own social channels and strengthening the consistency and visibility of her personal presence online.